Thumbnail Media Planner
Bulk discounts on our 2009 Ad Media Costs Guide What's New in 2013
Online Video, Social Media & Mobile Media, 2013 Media Outlook & Costs

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   "I always take it with me to meetings..." - H.G. Partner Media Company
   "Saves me a lot f time..." - R.G. Account Manager
   "Very well done, excellent information for those needing information about media and what media costs..." - J.F., Attorney at Law
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About the Publisher


Ron Geskey has over 30 years experience as a big agency media director and account director at Leo Burnett, D’Arcy and Campbell Ewald with cumulative responsibility for billions in billings. His accounts have included packaged goods, services, financials, business to business and automotive.

Ron has a masters degree in communications/marketing, as well as management education at Wharton School of Business, Northwestern, and Michigan State.

 
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Media Planning :: Media Buying :: Media Plan   New- Internet Display Ad Costs Advertising Media Planning Guide
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Media Plan Guide - The Thumbnail Media Planner - Media Planning Guide – A Thumbnail Media Planner  - Feel free to view our media planning demo, browse our media planning sections and preview the media planner guide by clicking the links below.
Market Facts
Television Advertising
Radio Advertising
Magazine Advertising
Newspaper Advertising
Internet Advertising
Local Market Planner
Additional Advertising Campaign  and Marketing Plan Information.
         
 
 

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Our combined experience in advertising has demonstrated that a media plan should reflect the best use of the client’s marketing budget whenever possible. Media buying requires up to date knowledge and understanding of cyclical and diverging trends. The Thumbnail Media Planner ™ can be used to create a media plan on the fly as a rough sketch for feasibility, in meetings or on the way to a meeting, in the hotel, on the plane, or even in the taxi! It’s a great way to double-check or explore new options while saving time and effort.

 
What is the Thumbnail Media Planner? A 120 page (5x8) synthesized reference of the most important marketing and media data, including
  • Population & marketing statistics
  • 2013 media market forecasts
  • Traditional media audiences & costs
  • Digital media audiences & costs
  • Non Traditional media
  • Top 100 Market Planner
  • New: Multicultural marketing & media
  • And much more!

 

Fast Media Facts & Costs

Make media planning and media buying a breeze with our lightning-fast visual reference system – The 2013 Thumbnail Media Planner™. This easy to use professional guide covers key marketing data and every major national and local medium-- including online CPC, TV & radio costs and print advertising rates… plus demographics and media costs for each of the 100 Top Markets!

With The 2013 Thumbnail Media Planner™ in hand you will save time and costs as you maximize your media genius with a fast media plan that works!

 

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About Thumbnail Media Planner™
35 years combined experience...senior media & account...Leo Burnet...D’Arcy...Doner...

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More About the Planner...

Regardless of the industry, media buying is both a science and an art. Knowing how to apply current data and trends to current opportunities is a must. A media plan shouldn’t be an endless dead end street, but be doable in minutes, and then pursued if found profitable. Sketch a rough “Thumbnail” media plan in just minutes instead of hours!


The Thumbnail Media Planner ™ makes media buying a breeze with our lightning-fast visual reference system. Media planning and buying is covered for every medium in all 100 Top Markets, plus local! Make your media plan count by researching it diligently with the only tool that makes it economical in time, man-hours, and cost. Media buying doesn’t have to be a tedious wheel-spinning venture. Make your media buying efforts count every time you sit down ideas to paper. Sketching a media plan with the Thumbnail Media Planner ™ is simply the smarter way to do any media buying.


A media plan that takes into account ALL the various media planning factors is going to be more effective and comprehensive than one that does not. Media buying that does not take make use of the best scenario media plan out of several will usually fail. Media planning requires several sketches to arrive at a winning scenario. The Thumbnail Media Planner gives you the right tool to make quick sketches and move more quickly and easily to the next stage.

 

A Pocket-Sized Media Plan Guide with Lightning Fast Facts On:
marketing consulting . media buying . media plans . market facts . advertising rates

  Bulk discounts on our 2009 Ad Media Costs Guide

Includes such factors as:
market demographics . radio advertising . magazine advertising . newspaper advertising . internet advertising . local market planner . marketing plan . and MORE!!

 

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advertising rates | advertising costs | advertising statistics | effective advertising campaign | media costs & coverage | media planning | reach & frequency tables | media advertising | television advertising | market-by-market planner | top 100 markets | Nielsen Ratings | network TV | cable TV and spot | network radio advertising rates and spot radio | magazine advertising | newspapers | direct mail | Internet advertising | outdoor advertising | marketing facts | Yellow Pages | non traditional media | production costs


 
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Related Links: Advertising Media Planning Guide For Media Buying Pros | 2013 Ad Media Rates for Media Buying & Planning | Cheap Advertising | Social Media Marketing